Addy Beach
Scope of work:
Event Key Visual Design, Digital Invitation Design, distribution and tracking, branded merchandise, signage design and printing, menu design, digital screen designs
Our client, David Bloch International, approached us with a concept for the Addy Beach event, for a Batmitzvah. The look and feel we created was a colourful tropical design using various pinks, purples, blues with a neon effect. The focal point of the design would be a neon pink frame with neon blue flamingoes, as well as tropical leaves and flowers with neon accents. These elements were then reworked to apply to various sizes and platforms throughout the event, including a bar design, cocktail napkins, cup labels, dancefloor lighting, directional signage, an invitation, menus, paper coasters, screen artwork, swizzle sticks, vinyl stickers and water bottle labels.